Thursday, August 11, 2016

Did You Know? Power Word #2



That there are words that can boost conversions and social shares? (here is #2, watch for the next 3 which will be posted soon)


Power word #2. Free

Our attraction to freebies is really crazy …

“FREE” is not only powerful when adding them to a product or service you are offering, you can also use “Free” to attract attention to your blog posts.


Sample Headlines:

  • 13 Simple Questions to Help You Write a Winning Content Strategy [Free Worksheet]
  • Your Email Marketing Strategy Guide [Free Checklist]
How to use the power of “free” in your writing:  
  1. Consider giving away a “free bonus” with a product
  2. Give away a free e-course, report or download for people who opt-in to your list
  3. Use phrases like “free checklist” in the headline of your blog posts (and when promoting your post in social media)




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